53 Appointments Made in 9 Months for NELFT

NELFT   Nurse & AHP   26   Style 5

Just R partnered with North East London Foundation Trust (NELFT) in 2021, initially designing and building their employer brand, website and digital attraction campaign to attract values aligned candidates to the organisation.

9 months into the third year of our collaboration and the results of the ongoing attraction campaigns continue to be exceptional.

Between March and October 2023, the Trust have offered positions to 53 candidates from a broad range of vacancies, including:

Mental Health Practitioners
Speech and Language Therapists
Occupational Therapists
Support Workers
Administrators, and many more.

With nearly a quarter of the campaign still left to run the campaign is currently delivering appointments at less than £820 per hire, a small fraction of the cost of any alternate options – agency, international recruitment, etc.

The work we deliver on behalf of NELFT is a brand focused campaign, raising awareness of NELFT as a regional employer of choice to attract candidates from a wide range of backgrounds and experience to live and future vacancies within the Trust.

This approach enables NELFT to develop organisation wide recruitment pipelines, taking advantage of Just R’s Recruitment Pipeline Management system to manage candidates through to appointment.

Just R support health and care organisations to develop organisation wide and targeted recruitment pipelines to future proof your workforce. If you would like to discuss how we can support your teams, contact us below.

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These results are only made possible through the commitment of the Trust to work alongside Just R in redesigning a recruitment process which works not only for them, but most of all, for the candidate. Reaching passive and active job seekers through a number of social channels and driving them through a recruitment funnel where they feel seen, encouraged and valued is key to recruiting to those hard to recruit roles.

Transforming recruitment processes is a driving force behind permanent placements at NELFT and other organisations, including a similar mental health trust in Greater Manchester whose re-defined process has led to a 400% increase in permanent appointments to Community Mental Health Practitioner vacancies in the last 4 weeks, with the help of Just R.


Cherrise Chand, Head of Resourcing, NELFT

We refer to Just R as our partners – it’s a really successful, collaborative partnership. I’d recommended Just R to other Trusts who are looking for help in recruiting to hard-to-fill vacancies.


NELFT Nurse & AHP 8 Style 2 Redbridge

NELFT Nurse & AHP 19 Style 4

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