Trusts across the country are experiencing a need to recruit Allied Health Professionals (AHPS)

Just R Has Helped Generate Almost 100 Online Applications In The Last Few Months For Three AHP Specialist Roles.

Over the past 12 months, Just R has seen a rapid increase in the number of Trusts needing to recruit AHPs in roles such as Radiographers, Physiotherapists, Occupational Health Practitioners and Pharmacists to their teams.

In recent months, University Hospitals of Morecambe Bay Trust received 50 enquiries from AHPs in the space of just one month as part of their latest digital recruitment campaign with Just R. Norwich and Norfolk University Hospitals received 25 enquiries from Physios and 20 enquiries from Radiologists in the space of just one month following a tailored campaign from Just R.

The need to recruit experienced and skilled AHPs is as strong as the need to recruit nurses in some areas of the country, and the competition to fill these positions can be fierce.

Rachael Bagshaw, Managing Director of Just R, suggests that when recruiting for AHPs, Trusts should recognise the need to tailor their recruitment efforts towards this specific audience, and ensure that the content appeals directly to them with relevant, engaging information.

“The best results are generated through the creation of content rich, bespoke recruitment advertising campaigns, ideally channelled through stand alone social media channels such as an Allied Health focused Facebook page,”  she says.

“This solo platform approach enables targeted content to be channeled to the specific AHP audience, rather than combining with a campaign to attract nurses, which are a separate demographic.

If you have a need to recruit to AHP positions at your Trust, Just R can help you develop a solution that will directly reach out to AHPs in your region. Get in touch today!

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