Why Us?

Having worked exclusively with the NHS for six years, we know the right type of communication to attract the right type of candidates! Whether you’re looking to recruit for those hard-to-fill positions or for a way to incorporate your values into recruitment, our digital advertising solutions can help you to attract the very best candidates to join your Organisation. 

The power of advertising

Traditional recruitment methods only target


of job seekers

You miss out on


of potential candidates by only targeting active job seekers rather than passive

According to this LinkedIn study.                        

                       According to this LinkedIn article

Why It's Important

Using digital advertising enables you to tap into those who aren’t actively looking for new positions – passive candidates. Social media channels such as Facebook, Twitter, Instagram and LinkedIn are extremely valuable for attracting passive candidates as they offer a fast, effective, efficient, solution.

Facebook alone has 2.9 billion users, so the amount of people that can be reached through social media is incredible!

Stockport  Scrub Nurse10
18. Southampton UHS   Theatres   15   Style 3

Values based attraction

With a values based attraction approach we can create a project which focuses on finding quality candidates whose personal values and behaviours align with those of the NHS and your Organisation. Putting values at the heart of the search for future employees has a myriad of advantages, it is an effective strategy to attract the most suitable talent. By attracting the right individuals, whose values align, we receive higher quality candidates who are more likely to stay.

Hard to recruit to areas

From our experience we understand that there are some areas with greater challenges than others and through our approach we can put a focus on raising awareness of the opportunities available. Through our digital campaigns we can show prospective candidates what it is like to work with your Organisation and highlight why your employees love coming to work every day, helping to attract your future workforce, especially within those hard to recruit to areas.

Find out other ways that we can help you

At Just R we understand that each Organisation is unique, and each challenge (even within the same Organisation) is different. Whether it’s your location, the specialised experience needed or the benefits you can offer to potential future candidates. 

Just R act as true partners to the NHS. We operate as an extension of your teams and it is through this approach we will work with you to understand and highlight your employee value proposition, your values, and your culture – helping to draw out the unique selling points of your Organisation. 

After gaining a true understanding of your Organisation and who you are looking to attract, we will turn this into an attractive, well-communicated digital campaign which will be delivered across social media using channels such as Facebook, Instagram, Twitter and LinkedIn, reaching passive candidates and their friends and family.


Candidate Feedback

I liked how the advertising put across the fundamental point of the role is giving care as that can get forgotten. I really liked how welcoming and warming the advertising was, as I want to feel like I am doing something worthwhile.

See our case studies

We work together with Trusts to attract, retain and develop good people who will provide vital care across great roles

Most Recent
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Stockport Campaign   Nurses And HCA   7

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Let’s Work Together